Sunday, November 04, 2007

Rio - Happy Green & Clean

Brazilians are not just beach bronzly georgious but also greenly beautiful. That is evident from ubiquitous ethanol and butane stations. What fascinated me more was the attention given to trivial areas such as conserving energy by making escalaters run only when people are on them at airports, hotels, malls etc. Survey proven 'Happiest People in the World' also openly discuss environment and how angry they are about the rainforest depletion related inaction. Such attitudes lead to a more real and sustainable growth. Given the relatively fewer number of Brazilians (170M) it is bound to come ahead in the race of the new global economic order